The
product was unveiled on Thursday, March 19, 2026 at La Palm Royal Beach Hotel
under the theme “Unlocking the Strength of a Woman”, drawing a
cross-section of regulators, development partners, clients, and senior
executives of the bank.
The
initiative comes at a time when women remain central to Ghana’s economic
activity but continue to face structural barriers in accessing capital.
Available data shows that while women-owned businesses contribute about 44% of
Ghana’s GDP, many struggle to secure formal financing due to limited
collateral, smaller business scale, and restricted access to tailored financial
products.
Delivering
the keynote address, Second Deputy Governor of the Bank of Ghana, Matilda
Asante Asiedu, underscored the broader economic significance of empowering
women through inclusive financial solutions. She noted that the Obaa Sima solution
reflects a well-thought-out response to the real needs of women in Ghana’s
economy, particularly those driving activity in trade, agriculture, and
emerging digital enterprises.
She
described the launch as both symbolic and strategic, pointing out that beyond
introducing a financial product, it reinforces a long-held truth: “When a woman
rises, she lifts households, communities, nations and generations.”
She
further highlighted the indispensable role women play across value chains. “Women
are central to economic activity, from Makola’s vibrant markets to agribusiness
value chains, the emerging digital enterprises. Women remain the backbone of
macro, micro, small and medium enterprises. They dominate trade, and we can see
some of them here with us today, agriculture, retail and increasingly, services
and innovation, encouragingly,” she said.
Chief
Executive of Stanbic Bank, Kwamina Asomaning, positioned the initiative within
the bank’s long-standing commitment to financial inclusion and economic growth.
Drawing on the bank’s continental footprint and heritage, he explained that the
Obaa Sima solution was developed from a place of deep understanding of
the unique challenges women face.
He
emphasized that while strategy and partnerships are critical, the foundation of
the initiative is belief. A belief in the potential of Ghanaian women and in
the role of financial institutions to connect ambition with opportunity.
“Today’s launch is our statement of intent; a
commitment to deepen inclusion and unlock the economic potential of Ghanaian
women. From the entrepreneur in Kumasi, to the professional in Accra, to the
trader in Tamale, and the young innovator building tomorrow’s enterprise,
Stanbic Bank see you, Stanbic Bank understand you, and Stanbic Bank is
committed to walking this journey of growth with you,” he said.
The
Deputy Chief of Staff in charge of Administration, Nana Oye Bampoe Addo,
commended Stanbic Bank for taking a targeted approach to addressing the
financing gap. She noted that improving women’s access to finance requires more
than just credit.
She
stated that it demands a combination of advisory services, capacity building,
and sustained engagement. According to her, the Obaa Sima solution
signals what is possible when financial services are aligned with the real
needs of women-led businesses. While acknowledging existing progress, she
called for coordinated action across stakeholders, urging financial
institutions, government, development partners, and the private sector to
collectively dismantle structural barriers that limit women’s participation in
the economy.
Her
remarks come against the backdrop of persistent challenges in Ghana’s financial
ecosystem. With about 92% of women engaged in the informal sector, many rely on
informal financing channels, which often restrict their ability to scale and
compete. Studies by the World Bank and Ghana Statistical Service indicate that
nearly 58% of women entrepreneurs cite lack of funding as their biggest
constraint.
The Obaa
Sima solution seeks to respond to these gaps through a combination of
financial and non-financial offerings. These include access to Stanbic’s
business incubator for capacity building and financial literacy, opportunities
to expand through international trade corridors such as Africa-China
partnerships, and connections to offshore investment platforms. Clients will
also benefit from advisory services and tailored financial solutions designed
to support business and personal financial growth.

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